Our pay-per-click (PPC) marketing team is here to help your Amazon campaigns draw clicks, increase conversions and improve your revenue.
We conduct in-depth keyword research to identify high-performing terms that resonate with your target audience. By honing these keywords, we ensure your Amazon PPC ads are precisely targeted, maximizing your ad spend and driving relevant traffic to your product listings.
We maintain transparent communication with regular reports and updates, keeping you informed on campaign performance. If we identify areas for improvement or opportunities to increase revenue, we’ll communicate them promptly, ensuring your Amazon PPC campaigns achieve ongoing success.
We meticulously structure and manage your PPC campaigns, understanding your budget and adapting to market fluctuations. By closely monitoring performance and consumer behavior, we ensure your ads reach the right audience at the right time, optimizing every campaign for maximum ROI.
We utilise repricing tools to automate your pricing strategy, helping you win the Buy Box and increase your market share. We navigate the available options and set up optimal repricing strategies tailored to your business goals, maximizing your profitability on Amazon.
Our Amazon PPC experts craft compelling ad copy and select impactful titles, leveraging industry knowledge to captivate both new and returning customers. We create ads designed to connect with your audience, drive conversions, and ensure your marketing campaigns deliver tangible results.
We provide ongoing monitoring and analysis of your Amazon PPC campaigns, going beyond simple setup. By analyzing performance data and running A/B tests, we make data-driven adjustments to continually improve results and ensure your campaigns are optimized for success.
It only takes ONE good EGG to make a difference. See how much better your advertising campaigns can be.
By clicking Submit, you agree to our terms and conditions.
Amazon PPC, which stands for pay per click, is an advertising model where businesses can create and publish online advertisements and only pay a fee when the ad is clicked on by a user. It is a powerful marketing tool to increase product visibility and drive sales on Amazon. While it is similar to Google ads and PPC on traditional search engine platforms, it requires a unique digital marketing approach.
The bidding process for particular keywords involves specifying a maximum amount you are willing to pay for a single click on a particular advertisement, much like with Google ads. Bidding processes can be influenced by competitor’s bids, ad relevance, and competitiveness of the industry/market. While the higher the bid the increased the likelihood of your ad being visible it will also result in a higher campaign advertising cost.
The most commonly used types of ads include Sponsored Products which appear in search results, Sponsored Brands which highlight a whole product line or brand, Sponsored Brands Videos, and Sponsored Displays which target customers both on and off Amazon based on their previous online engagement and activity.
Optimising an Amazon PPC campaign involves thorough keyword research and competitor analysis, effective strategic bidding, strong ad content creation and ongoing management and monitoring to adjust for better performance. As an experienced Amazon advertising agency with years of digital marketing experience, our team is best positioned to provide optimised Amazon PPC management and campaign performance.
Negative keywords are used to help prevent your ad from being shown for irrelevant searches. By avoiding searches that are unlikely to result in leads or quality clicks you can ensure your budget is allocated more economically and efficiently to drive greater conversions, sales and revenue.
It is possible to independently set-up, optimise, manage and adjust your PPC campaigns but an agency, such as One Egg, specialise in each and every stage of the campaign process to ensure a greater return on investments through delivering better results. Engaging the right Amazon PPC management agency is often a critical component to making the most of your ad spend.
Contact us today to find out more about our specialise Amazon PPC management service offering.
Subscribe to receive exclusive industry
insights & updates
Copyright © 2014 – 2025 One Egg. All rights reserved.
Subscribe to receive exclusive industry insights & updates
